APP/MATCHUP

What Sortly costs

Sortly does the thing this site keeps asking developers to do: it publishes a real pricing page, names five plans on it, states what each one includes down to the count of custom fields, and puts the awkward condition on its own discount in a footnote rather than leaving it for the renewal email. Then the App Store sells a plan that appears on none of those pages, and does not sell three that do. Everything below is from Sortly’s own pricing page and help centre and from the App Store listing, all read on 2026-08-25.

The five plans

Free

$0. 100 unique items, 1 user licence and 2 active jobs, with 1 custom field and one month of activity history. Label creation is not included.

Advanced

$49/month or $24/month billed yearly ($288/yr). Raises the ceiling to 500 items, 2 users and 5 active jobs, with 5 custom fields, one year of activity history and unlimited QR code label creation.

Ultra

$149/month or $74/month billed yearly ($888/yr). Raises it again to 2,000 items, 5 users and 10 active jobs, with 10 custom fields, three years of activity history, and label creation extended from QR codes to barcodes as well.

Premium

$299/month, or $149/month billed yearly. 5,000 items, 8 user licences and 15 active jobs, with 20 custom fields and unlimited activity history.

Enterprise

Quoted rather than published. The page describes it as 10,000 or more items, 12 or more user licences, and unlimited active jobs, custom fields and activity history.

Sortly’s help centre names the same five plans and describes each by use case, but states no figures — it directs readers to the pricing page for those. Read on 2026-08-25.

View on the App Store

The yearly rate is a first-year rate

The large figures on Sortly’s pricing page are the yearly ones, and they are roughly half the monthly figure beside them. That gap is not the ordinary annual-billing discount it resembles.

The footnote on the page states that the 50% discount applies only to the first year of new customer subscriptions, and that after the first year a 20% discount applies to all yearly plans.

Read that against the Advanced plan and the shape becomes clear. A new subscriber pays $24/month billed yearly. That subscriber is not on a $24 plan; they are on a $49 plan with a first-year discount attached, and the discount that survives into year two is a different, smaller one.

Sortly publishes this plainly, in the same place as the prices, and gets credit for it here. But the footnote does the work that the headline figure undoes, and a reader comparing Sortly’s yearly rate against a competitor’s yearly rate is comparing an introductory price against a standing one unless they read to the bottom of the page.

The App Store sells a plan Sortly does not publish

Sortly’s App Store in-app-purchase list is generated from what the developer currently sells. It carries four items: Plus at $4.99, Plus at $47.99, Advanced Plan at $49.99, and Advanced Plan at $449.99.

Three things follow, and none of them is resolved by anything Sortly publishes.

There is no plan called Plus on Sortly’s pricing page. There is none in the help centre’s plan article, which names Free, Advanced, Ultra, Premium and Enterprise. There is none in the help centre’s account and subscription article, which lists the same five. A reader who buys the $4.99 item is buying something Sortly sells and does not describe.

In the other direction, the list stops at Advanced. No item named Ultra, Premium or Enterprise appears in it, although the pricing page advertises all three. Whatever the route to those plans is, it is not the in-app purchase sheet.

And the Advanced figures do not match the website. Sortly’s page gives Advanced at $49/month or $24/month billed yearly ($288/yr). The App Store gives $49.99 and $449.99. The monthly figures are within a cent of each other in the way App Store price points usually are. The annual ones are not close: $449.99 is neither the $288/yr the pricing page names nor twelve times the monthly rate.

We report the disagreement rather than resolving it. Sortly’s help centre does confirm that a subscription bought through Apple is billed by Apple rather than by Sortly, and that store-bought subscriptions can only be cancelled rather than upgraded or downgraded — but it says nothing about the two routes carrying different prices. If the figure matters, the purchase sheet inside the app is the only source that shows what you would actually be charged.

The trial, and what it asks for

Sortly offers a 14-day free trial on all paid plans, excluding promotional offers.

It requires a credit card to start. The page states that a reminder email arrives three days before the trial ends, that the subscription begins automatically at the end of the trial unless cancelled beforehand, and that cancellation is possible at any point before then.

That is a card-up-front trial with an automatic conversion, disclosed in full on the pricing page rather than in terms of service. It is worth separating from the free plan, which is a different thing: the free plan has no end date and no card, and stops at 100 unique items rather than at 14 days.

What we couldn’t determine

  • What the Plus plan is, what it includes, or what its limits are. It appears only in the App Store in-app-purchase list and is named on no Sortly page consulted
  • Why the App Store’s annual Advanced figure of $449.99 differs from the $288/yr on Sortly’s pricing page, which nothing published explains
  • Whether Ultra, Premium or Enterprise can be bought from inside the iOS app at all, since no item of any of those names appears in the in-app-purchase list
  • What Enterprise costs, since the pricing page presents it as a quote rather than a figure
  • Whether the 100-item free limit counts quantities or only distinct items — the page says quantities of a unique item do not count, but does not define the boundary further
  • Whether Sortly counts locations as a limit on any plan, which its pricing page does not mention
  • Whether the Plus items are a legacy plan still on sale to existing subscribers. Sortly’s help centre describes an earlier round of legacy plans being sunset, but names none of them and does not connect them to anything currently sold

Where this came from and where else Sortly appears

The plan figures, the tier limits, the discount footnote and the trial terms come from Sortly’s pricing page, read on 2026-08-25. The plan names and use-case descriptions, and the statement about store-bought subscriptions being billed by Apple, come from Sortly’s help centre, read the same day. The in-app-purchase items and the App Store link come from the Sortly App Store listing, also read on 2026-08-25. Prices change and plan contents change with them — check all three before relying on any figure here.

Sortly appears in three comparisons on this site:

  • Sortly vs. Orca Scan — tiered pricing against per-unit pricing, compared on what each free plan allows and which limit forces the first upgrade.
  • Sortly vs. BoxHero — two inventory apps charging the same for a year, compared on what that year actually buys in items, people and locations.
  • TagSweep vs. Sortly — a subscription inventory platform against a one-time purchase, compared on where the data lives and what the free tier includes. TagSweep is published by Fogarty Holdings LLC, which operates this site.